Jeff Hamada for Converse (RED)

Jeff Hamada of booooooom! has collaborated with Converse and (PRODUCT)RED to create a crazy looking pair of All-Stars.

A really quick word regarding the design of the shoe – the shoes are covered in 100 hands which represent the people of Africa calling out for help and also those around the world answering their call. I didn’t want to sugar-coat what’s going on in Africa but I did want the message to be a hopeful one so that’s why that bit of sky blue is in there.

Hypebeast.com recently interviewed Jeff about his work as well as the Converse project.

My friend John asked if I would show his friends from Boston (Dana and Damion) around town. It turned out that they were both working for Converse and we really hit it off. Shortly after they returned home they contacted me about the project (Converse (PRODUCT) RED). I pretty much jumped at the opportunity. So I didn’t win some contest (many people assume this for whatever reason), I just kinda weaseled my way in there haha. Somehow I ended up being the only Canadian on the project aside from Tokyo Police Club, who are musicians.

It’s always nice to see young, talented designers get the opportunity to work on great projects such as this one.



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